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Free Reseller Keyword Guide · Vol. 3

The BOLO List

Vol. 3 · Your November sourcing list. The BOLO List is a free monthly keyword guide for resellers: 25 keywords across five categories, each ranked by Google search data and marked with when to source and when to list.

9-Page PDF · Free

All 25 keywords, formatted to print. Save it to your phone for the bins.

General information, not financial advice. No item is guaranteed to sell. Full disclaimer below.
Download Vol. 3 (PDF)
What's Inside
Winter Apparel Reader Pick
5 KEYWORDS · TOP: CARHARTT JACKET 1,220,000/MO AT PEAK
PAGE
2
Denim Reader Pick
5 KEYWORDS · TOP: LUCKY BRAND JEANS 165,000/MO AT PEAK
PAGE
3
Bras & Undergarments Reader Pick
5 KEYWORDS · TOP: FLEECE LINED LEGGINGS 201,000/MO AT PEAK
PAGE
4
Holiday Formal Reader Pick
5 KEYWORDS · TOP: HOLIDAY PARTY DRESS 110,000/MO AT PEAK
PAGE
5
Hats & Gloves Reader Pick
5 KEYWORDS · TOP: CARHARTT BEANIE 450,000/MO AT PEAK
PAGE
6
Quick Reference Sheet
ALL 25 KEYWORDS, RANKED BY VOLUME · PRINT THIS ONE
PAGE
8
Reading The Signal Column
Surging Climbing hard, well above last year.
Building Above last year.
Stable Level with last year.
Fading Below last year so far.
What's Inside

What to source in November: the top keyword in each category

The biggest keyword in each category of Vol. 3, with its Google searches in its peak month last winter. The other 20 keywords, and what to check on each item, are in the PDF.

Questions resellers ask

What is The BOLO List?

The BOLO List is a free monthly keyword guide for resellers from BOLO Trends. Each volume covers five categories, with five keywords in each, how many times a month buyers search them on Google, and when to source and when to list. Vol. 3 is your November sourcing list.

What should I source for November?

Vol. 3 covers winter apparel, denim, bras and undergarments, holiday formal, and hats and gloves. The top keyword in each is Carhartt jacket, Lucky Brand jeans, fleece lined leggings, holiday party dress and Carhartt beanie. The free PDF has all 25 keywords, a timing note for each category, and a closer look at Arc'teryx beanies.

Where do the numbers come from?

Google search data. Each number is how many times people searched that exact term on Google in its peak month last winter, November or December.

How do I use these keywords in my eBay or Poshmark titles?

Use the keyword in the same words buyers type, near the start of the title, then add the brand, size and condition. Only use a keyword that truly describes the item. Each category page in the PDF has a short title instruction and what to check on the item before you list it.

Is The BOLO List free?

Yes. Download the PDF on this page. Subscribers to the free weekly newsletter also vote on the categories for the next volume.

9-Page PDF · Free

Save it, print it, or keep it open while you title your next batch.

Download The BOLO List, Vol. 3 (PDF) PDF · ~486 KB General information, not financial advice. No item is guaranteed to sell. Full disclaimer below.
Vol. 4

Subscribers pick the categories.

Every category in Vol. 3 came from the newsletter vote. Winter Apparel won outright, Denim and Bras & Undergarments tied for second, and Holiday Formal and Hats & Gloves tied for fourth. The vote for Vol. 4 is in this week's newsletter, so subscribe and cast yours.